✦ How we work

Editorial & Medical Review Policy

How we create, check and correct the pregnancy and baby-care information on aayi.ai.

Our purpose

aayi helps Indian families understand pregnancy and early childhood, and helps doctors support their patients between visits. Our articles give general, practical information in English, Hindi and Telugu. They are not a substitute for care from your own doctor.

How our articles are written

Articles are drafted by the aayi content team, with the help of AI writing tools, using established medical guidance as the starting point. Every health article then goes through medical review before it is published.

Medical review

Each article shows who reviewed it and when it was last reviewed. If guidance changes, we update the article and its review date.

Sources we rely on

We base our content on recognised public-health and clinical sources, including the World Health Organization (WHO), the UK National Health Service (NHS), the Ministry of Health & Family Welfare (Government of India), ICMR–National Institute of Nutrition, and the Indian Academy of Pediatrics (IAP). The sources for each article are listed under References & Sources at the end of the page.

Corrections

If you spot something that is wrong, unclear or out of date, please tell us at hello@aayi.ai or on WhatsApp at +91 88857 28555. We check every report and correct confirmed errors promptly.

The aayi Companion (AI assistant)

The aayi Companion in our app gives general guidance only. It does not diagnose conditions or prescribe treatment, and it directs users to a doctor — or to emergency care — when symptoms need medical attention.

Medical disclaimer

Information on aayi.ai is for general education. Always follow the advice of your own doctor. In an emergency, call 108 or 112, or go to the nearest hospital.

Last updated: 23 October 2026